I don't know why manufacturers of women's personal products have always felt so comfortable pushing their products in our faces. Men don't seem to need to have personal products advertised in order for them to select one and use it.
From the time that young girl first complained to her mother about not "feeling fresh", and her mother advising her to use Summer's Eve douche, such ads have had me shaking my head in disdain. Is it really necessary to show the applicator in a Tampax ad? The applicator of a yeast infection product? Puhlease.
The recent TV commercial for Monistat is about as tacky as they come, in my opinion. A woman dressed in her night clothes is seen standing in her bathroom with the apparent sound of a thunderstorm. As the camera pans toward the mirror she is standing front of, we see a look of concern on her face and that around her crotch are dark clouds and lightning bolts as the announcer says something like "Don't let a yeast infection get you down".
Cue the product package while extolling its amazing properties.
Suddenly, the woman is transported to her bright kitchen, smiling and enjoying a cup of coffee. The raging storm in her groin has been replaced by sunshine, birds singing and a rainbow. Oh, brother.
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